# Fynso operating worksheets

Editorial review edition, September 10, 2026. These are blank working templates and original Fynso diagnostic methods, not industry benchmarks, validated scores, or customer results. They do not authorize access to or use of personal information.

## Start with the right problem

- New opening: `new-location-ramp-review.csv` and `/guides/first-90-days-new-franchise-location`.
- Ownership-change operating priorities: `ownership-change-operating-review.csv` and `/guides/first-90-days-after-buying-a-franchise`. Use alongside corporate onboarding, not as a transaction or transfer checklist. A transfer alone is not evidence of distress.
- Measurement: `inquiry-to-cash-metrics.csv` and `/guides/revenue-loss-between-inquiry-and-cash`.
- Corporate support: `location-support-queue.csv` and `/guides/support-underperforming-franchise-locations`.
- Shared diagnostic: `lifecycle-handoff-evidence-map.csv`, explained in the corporate guide. Choose a row rather than filling all twelve by habit.

The paths above are relative to the Fynso website. Each guide contains the complete bibliography, scope and limitations.

## How to use the evidence map

1. Choose startup, established operations, or ownership transition. Record the actual operating or transfer date.
2. Choose one job: win customers, bring them back, get paid, or keep more.
3. Define the group you are following (the cohort), its time period, the date you stop counting outcomes, the time zone and the source system.
4. Record evidence as a reference to an authorized record. Keep missing, not-yet-observable, disputed and confirmed outcomes separate.
5. Identify an alternative explanation before choosing an intervention.
6. Assign the permitted owner action, corporate support and advisor/RevOps contribution. Local action still requires the applicable authority and permissions.
7. Review completed work and outcomes, including no improvement. A change after an intervention is not proof that it caused the change.

Do not store payment credentials or unnecessary customer-level information in these worksheets. Use source references and appropriate access controls. CSV imports can interpret text as formulas; treat external pasted fields as text. Blank numerical fields are unknown, not zero. Do not aggregate unlike lifecycle groups or silently average percentages with different denominators.

## External evidence and its limits

- Federal Reserve Banks, [2024 Startup Firms report](https://www.fedsmallbusiness.org/reports/survey/2024/2024-report-on-startup-firms), December 4, 2024, 2023 survey. Young firms, not a first-90-days franchise benchmark. Informs the startup questions, not their targets.
- FTC, [Franchise Rule Compliance Guide](https://www.ftc.gov/system/files/documents/plain-language/bus70-franchise-rule-compliance-guide.pdf), May 2008, Item 7 printed pages 48-49. Disclosure guidance is not a forecast. Review the actual FDD with qualified advisers.
- FTC, [Consumer's Guide to Buying a Franchise](https://www.ftc.gov/business-guidance/resources/consumers-guide-buying-franchise), September 2020. Informs diligence and turnover distinctions, not a prediction of a location's future.
- Federal Reserve Banks, [2026 Employer Firms report](https://www.fedsmallbusiness.org/reports/survey/2026/2026-report-on-employer-firms), March 3, 2026, 6,525 responses from September-November 2025. Convenience sample, not franchise-only; context for customer and operating constraints.
- Federal Reserve Banks, [2024 Payments report](https://www.fedsmallbusiness.org/reports/survey/2024/2024-report-on-payments), December 5, 2024, 2023 survey. Payment challenges vary by business model. Supports separating payment stages, not a recovery estimate.

The twelve-cell map, columns, diagnostic questions and proposed review process are original Fynso synthesis. External sources do not validate the tool or endorse Fynso. No universal thresholds are supplied.

## Visual reuse

`visuals/` contains exports of the original native Fynso article figures dated September 10, 2026. Preserve captions identifying conceptual methods or hypothetical arithmetic. Do not repurpose them as customer results. No publisher charts, stock photos or third-party logos are embedded. Editable source: `apps/public/components/powder/content/powder-research-figure.tsx` in the local repository. Publication remains subject to internal approval.
