Integration guide

How Should Your Team Follow Up With New Leads in ClubReady?

A working routine for studios that keep leads in ClubReady: who owns a new lead, the first attempt, logging, booking, handoffs, stop requests and a weekly review.

ClubReadyFitness studiosWellness studiosFranchise systems
The short answer

Treat every new ClubReady lead as a task with an owner and a clock. Decide who checks new leads during and after staffed hours, make a first attempt within approved contact hours, log each call and text on the lead's record, book only times the schedule shows as open, and review leads with no logged attempt every week.

The method

What to do, in order.

Steps you can run at one location this week, using records you already have.

01/ 05

Name an owner

Write down who checks new ClubReady leads on each shift, where they look, and who covers after close.

02/ 05

Make the first attempt

Call within your approved contact hours, then text in a person's name if the call is not answered.

03/ 05

Log every attempt

Record each call and text with its outcome on the lead's ClubReady record, using one written definition of an attempt.

04/ 05

Book what is open

Check the schedule, offer two open times, and book before calling the session confirmed.

05/ 05

Review weekly

Count leads with no logged attempt and the median time to first attempt, per location.

This guide is for the team that works leads in ClubReady every day. It covers the routine: who owns a new lead, what the first attempt looks like, how attempts and bookings are recorded, and what to review each week. For how Fynso itself connects to ClubReady, read the ClubReady integration page.

Who owns a new lead when it lands in ClubReady?

In many studios, ClubReady is where leads land: web forms, ad leads, referrals and walk-ins entered at the front desk. Check which sources actually feed your location, and whether any arrive somewhere else first, such as a website inbox or an ad account.

Then write down three things. Who checks for new leads on each shift. Where they look, using a view or report your team already works from. And who covers leads that arrive after close or while the only person on shift is on the floor. Without a named owner, nobody is responsible for the first attempt.

What should the first attempt look like?

Set a first-attempt target for staffed hours and approved contact hours, then measure it. The guide to calling a new lead has an example target, a twenty-second first call and a follow-up cadence to adapt.

Make the first attempt from the lead's record, so the call or text and its outcome sit where the next shift will look. If the call is not answered, a short text in a person's name, naming the studio and the request, gives the lead a way to reply.

How should attempts be recorded?

Agree what counts as an attempt before anyone starts counting: a dial, a text, or both, and whether automated messages count. Log each attempt on the lead's ClubReady record with its outcome: no answer, left a message, spoke, booked, asked to stop.

Consistent logging is what makes the lead list readable. It also makes response time measurable later, using the definitions in the lead response time guide. A lead with no logged attempt might have been called and not recorded, so check with the team before treating it as unworked.

How do you book the intro session?

Check the schedule before offering a time. Offer two specific open times, book the one the person picks while you are still talking or texting, and confirm it in writing. Do not describe a session as booked until it is on the schedule.

If no suitable time is open, say so and offer the next realistic option rather than a time that will need to be moved.

What about confirmations and no-shows?

Send a confirmation that asks for a reply, record the answer on the booking, and follow up the same day if the session is missed. The no-show guide covers the measurement and the healthcare research behind these steps, and the intro-session show rate guide covers how to calculate attendance for first visits.

When should a person take over?

Write down which questions always go to a named person: price exceptions, complaints, medical questions, a request to speak to someone, or anything outside the answers your location has approved. Record the reason for the handoff on the lead's record, so the person picking it up does not have to ask the customer to repeat themselves.

What should happen when someone asks you to stop?

Stop every channel for that person and record the request on their record, where everyone at the location can see it. If your brand shares leads across locations, make sure the request is visible wherever the same person could be contacted again. Check your messaging rules and consent requirements with the people responsible for compliance.

How do you compare follow-up across ClubReady locations?

Use the same written definitions at every location, the same month, and the same five numbers: leads received, leads with at least one attempt, median time to first attempt, leads that booked, and booked leads that attended. The guide to finding follow-up gaps across locations shows how to read that table without jumping to a cause.

How do you know whether it is working?

Review two numbers weekly: leads with no logged attempt, and the median time to first attempt. Review bookings and attendance monthly. Compare counts as well as rates, and note changes in lead volume, sources and staffing that could explain a shift.

Where does Fynso fit?

If the gap you found is leads waiting for a person who is busy or off shift, Fynso's lead follow-up is live in supported ClubReady configurations. It works through the location's ClubReady admin access to follow up with new leads by text and phone within the contact hours and cadence your location approves, book against the location's real ClubReady availability, hand the conversation to a named person with its history, and record each action, with bookings checked against ClubReady. The team confirms your setup and access before anything goes live. The ClubReady integration page describes what Fynso reads and writes.

What to measure

The numbers to track at each location.

Every shiftNamed owner for new leads
Lead recordWhere each attempt is logged
WeeklyLeads with no logged attempt
WeeklyMedian time to first attempt
Where should lead follow-up be recorded if you use ClubReady?

On the lead's ClubReady record, with the outcome of each call and text. Keeping attempts where staff already look lets the next shift see the history and makes response time measurable. Agree one written definition of an attempt first, and use it at every location.

How fast should a new ClubReady lead get a first attempt?

Set a target for staffed hours within your approved contact hours, such as five minutes as an example to test, and measure it from the time the lead record was created. Review leads with no logged attempt separately, because they never appear in timing averages.

What should staff do when a ClubReady lead asks to stop?

Stop every channel for that person and record the request on their record where everyone at the location can see it. If leads are shared across locations, make sure the request is visible wherever the same person could be contacted again, and check consent rules with whoever handles compliance.

How do franchise teams compare follow-up across ClubReady locations?

Use the same written definitions and the same month everywhere, then compare five numbers per location: leads received, leads attempted, median time to first attempt, leads booked and booked leads that attended. Investigate the first gap in the records before assigning a cause.

Work through this with the Fynso team

Bring the process you use today, the systems your locations run and the gap you want to close. The team will say where Fynso can help and confirm what is supported for your setup before anything goes live.

Discuss ClubReady lead follow-up with the Fynso team